Summary: ( Last Updated: May 2026) Discover the rich textile heritage of Gujarat through famous handcrafted fabrics like Bandhani, Patola, Ajrakh, Kutch embroidery, Mashru, Tangaliya, Dhurries, and Lehariya. This guide explores the best textiles to buy in Gujarat, popular shopping destinations, traditional weaving techniques, and the cultural artistry that makes Gujarati handlooms and handicrafts globally admired.
Located in the western zone of India, the state of Gujarat is the 5th largest state in India & is known for religious sites, great topography, amazing lip-smacking food, diversified culture, & a great spot for shopping. The capital city of Gujarat is Gandhinagar, with Ahmedabad being the largest city & Rajkot, Surat, Vadodara following the league of the next great cities. All these cities are rapidly developing and are a must explore on any Gujarat tour packages.
Going a bit into depth, the locals here speak the Gujarati language & most of the population residing here in Gujjus. In terms of population, Gujarat comes at the 9th position. When it comes to Gujarat Tourism – Kutch, Saputara, Gir National Park form important places to visit in this state. Sardar Vallabhbhai Patel International Airport is one of the largest city of Gujarat- Ahmedabad is the only international airport in Gujarat with well-connected flights to many major cities.
The history and culture of Gujarat are widely known, especially for many different arts like dance, music, handicrafts & others. Also, the festival of dance & music, Navratri, is one of the greatest festivals celebrated in almost all the cities & villages of Gujarat for 9 days. During your visit here, you can get involved in some local handicrafts shopping like mirror work, metalwork, embroidered clothes, jewellery, furnishing items like table mats, bedsheets, cushion & pillow covers & more.
To add to the diversified culture & art, there are many festivals celebrated in Gujarat, which show you the truly vibrant Gujarat, like Kite Festival, Rann Utsav, Rathyatra, Navratri, and Diwali.
Shopping in this state is one of the most interesting things to do during your visit. You will come across some of the best-selling products & items that are difficult to find anywhere else & even if found, it would be more expensive than here. Gujarat Tourism gets a little more highlighted with these shopping items & the snacks & food flavors, along with places to visit in Gujarat.
Gujarat engages in producing a wide variety of textiles that are connected to the history & past generations & legacy of the state. The quality is something which will surely surprise you & leave you awestruck & you are going to end up filling up your many bags.
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Gujarat is considered one of India’s leading textile and handicraft hubs because of its rich weaving traditions, colorful fabrics, embroidery techniques, and artisan communities.
Many of these textile arts are still handcrafted using traditional methods that have been preserved for centuries.
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This is one of the oldest selling textiles that has been in trend since our grandmother’s childhood period. This is the tie & dye technique at the fabrication stage. This process is done on the soft mulmul cloth & to make it a bit heavier, traditional motif work & gold checks are done.
The process is to tie small & tiny knots on the whole cloth by following a pattern & once this is done, it is dipped into a base color& then this process is repeated, that is, tie & dye. Till you don’t get the best result, that is, the color& pattern, this process is repeated. The more time-consuming and complex the pattern is, the higher the price of the bandhani material is.
In Gujarat, there are 4 main centers where this textile is made most traditionally- Bhuj, Jamnagar, Rajkot, & Kutch but you can also buy this from everywhere. You will get bright & vibrant colors for this textile. The fiber used for this textile is fine silk, fine cotton & also now you can also buy crepe silk, chiffon, & georgette. You can buy saris, dress materials, scarves, bedsheets, blouses & ties.
Designs – Swastik, Kalash, Elephant, Floral Dancing doll, and Geometrical designs.
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Since 1342AD, Patola is called “PATTA” in the Sanskrit language.
Going a bit into history, this textile was originated from the ‘Patan’ place in Gujarat & was initiated by the Salvi family. Initially, only this family used to manufacture this. The Salvi family were originally from Maharashtra & migrated to Karnataka & later to Gujarat when Kumar Pal was the king at the time of the Solanki dynasty. In total, 100 weavers from this family migrated to Gujarat.
Countries like Sumatra, Basra, Malaysia, Rome& Indonesia also use this textile & sell it at a much higher price. The fabric used for this is pure gold zari& pure mulberry spun silk. Majorly bright colors like yellow, green, blue, red, black & white colors are used for this textile & saris & dress materials of this textile are manufactured.
These dress materials & sarees are made with traditional patterns & are handwoven. The patterns used are flowers, parrots, leaves & dancing girls. These sarees are majorly used in weddings in Gujarat & now trending in other states also. For weaving, traditional looms are used & with the use of natural colors& vegetable extracts. These colors are too strong & don’t fade easily.
Motifs used are as follows (known as bhat):
Patola sarees are handmade and may take several months to complete because both warp and weft threads are dyed before weaving.
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This fabric is designed with wooden blocks. The thickness of the wooden blocks is around 1.5 to 3” inches. The design is firstly pricked on the wooden block & then a shape is given with the help of chisel. And then just dip the blocks into different colors& stamp on the fabric, you will get a beautiful design. Later once the stamping is done, the fabric is allowed to dry in the nearby river.
This process is widely carried out in towns like Gondal, Jetpur& Junagadh. It is said that the river water helps to enlighten the colors in a big way of the fabric. You will come across many mix & match colors like yellow, maroon, and red, blue, green with tiny white or contrasting dots as patterns.
In Gujarat, even Kutch is known for manufacturing this fabric & this fabric is still in demand & fashion & loved by teenagers to the old aged group.
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This is a mixed fabric & is a combination of silk & cotton. Originally, this fabric was manufactured in the whole of India but now it’s confined to Gujarat state only & majorly Patan district is one of the main areas where you will come across manufacturing of Mashru in huge numbers. This is used majorly by the Muslim crowd as they are not allowed to wear pure silk material.
Before many years, this technique of weaving was prevalent for a long time, in Arab countries & Iraq. The colors used for this technique are quite bold & different styles are used using extra warp threads, ikkat patterns in stripes, depression on the pit loom & warp threads.
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Dhurries are the traditional weaving done by the villagers residing in Gujarat. They make blankets, carpets & rugs. These dhurries are very much famous on many continents. These are hand-woven with the old styled ways on the pit looms. This is one of the unique handcrafting techniques & requires lots of hard work. The colors & designs of these rugs & blankets are designed & woven in a very beautiful way.
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This kind of design is also a tie-dye technique. Here, the designs are made of diamond strips & the fabric used is one of the best & fine fabrics. Uneven-width strips are designed throughout the length of the fabric. So if you come across even-width strips throughout, & that means these are fake print designs.
You will get beautiful, colored fabrics & clothes like dress materials, sarees, or turbans. The materials used for Lehariya pattern are silk & cotton, respectively. The colors used are generally bright colors like yellow, green, red, blue, purple & much more. To judge a real lehariya is quite simple. The real ones have broader strips towards the outside & the inside has thinner strips. Mostly, it has only two colors.
You can easily shop for this from all the major places in Gujarat & even in Rajasthan. Surely this design is going to awe you.
Gujarat state is henceforth truly known for its rich handicraft culture & art. Apart from all this, there are many handicrafts that you can enjoy while strolling around the major cities of the Gujarat state. It might also happen that you would again plan to visit Gujarat only for shopping purposes.
Lehariya outfits are especially popular during:
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Apart from textiles, Gujarat is also famous for:
The textile heritage of Gujarat reflects centuries of craftsmanship, creativity, cultural traditions, and artisan excellence. From colorful Bandhani fabrics and luxurious Patola silk to eco-friendly Ajrakh prints and vibrant Kutch embroidery, every textile tells a story of Gujarat’s rich artistic legacy.
Whether you are shopping for sarees, handcrafted fabrics, wedding attire, or traditional handicrafts, exploring the famous textiles of Gujarat is one of the most memorable cultural experiences during a Gujarat tour.
A Gujarat tour is not only about the places to visit but much more beyond this, like trying some local food dishes, shopping the unique craft, art & artisans. Make sure you have a heavy pocket when you visit any city of Gujarat & make your wardrobe rich & classy. And guys, make sure to visit Flamingo Travels when you go to some of the famous shopping places in the cities in Gujarat.
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Gujarat is famous for Bandhani, Patola, Ajrakh, Kutch embroidery, Mashru, and Tangaliya textiles.
Patan is world-famous for traditional Patola silk sarees.
Ajrakh is a traditional hand block printing technique using natural dyes and geometric patterns.
Patola sarees are handmade using the double ikat weaving technique, which requires months of detailed craftsmanship.
Jamnagar, Bhuj, Rajkot, and Kutch are among the best places to buy authentic Bandhani textiles.
Bandhani, Gharchola, and Patola sarees are especially popular for Gujarati weddings.
Yes, many Gujarati textiles are handcrafted using traditional weaving, embroidery, and dyeing techniques.
Kutch embroidery is famous for colorful threads, mirror work, tribal patterns, and handmade detailing.
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